The Under Armour Project Rock
The idea for Project Rock was conceived when Dwayne Johnson, a former professional wrestler turned Hollywood superstar, sought to create a collection that reflected his personal mantra: "Success isn't owned, it's leased, and rent is due every day." Partnering with Under Armour, a leading brand in performance sportswear, Johnson aimed to deliver high-quality gear that could withstand the rigors of intense training while inspiring athletes to stay relentless in their pursuit of success. The collection officially launched in 2016, and since then, it has become a favorite among fitness enthusiasts and professional athletes alike. The products are not just about physical performance—they embody a mindset of discipline, hard work, and unwavering focus. Under Armour Project Rock offers a wide range of products, from workout apparel to footwear and accessories. Each item is meticulously designed to provide maximum comfort, durability, and performance. The line includes: For a detailed breakdown of the available products, you can check out this Under Armour Project Rock product spreadsheet
What sets Under Armour Project Rock apart is its ability to inspire. Every piece of apparel and equipment carries a message of perseverance and dedication. The iconic bull logo, inspired by Dwayne Johnson's "Brahma Bull" tattoo, symbolizes strength and tenacity—values that resonate deeply with anyone striving to achieve their goals. Whether you're a professional athlete or someone just starting their fitness journey, Under Armour Project Rock provides the tools you need to stay focused, work hard, and never give up. It's more than just a brand—it's a lifestyle. Under Armour Project Rock continues to redefine what it means to be a performance brand. With its roots in hard work and its eyes set on inspiring greatness, this collaboration between Under Armour and Dwayne Johnson has created a legacy that goes beyond clothing and gear. To explore the full range of products, visit the product spreadsheet
The Origin of Under Armour Project Rock
Key Features of Under Armour Project Rock Products
A Brand That Inspires
Conclusion
Mulebuy Finds Spreadsheet
